How Merrell Shoes generates word of mouth with customer service
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. A Shoe Story I have wide feet. Finding comfortable shoes isn’t always easy. A few years ago, a friend turned me...
View ArticleHow to run faster than the speed of light…
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. I just love this race idea and I love the marketing lesson it teaches all of us. Check out...
View ArticleHow a lanyard inspires hotel word of mouth
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. The BIG stuff in customer experience is obvious. At a hotel, you need a bed, a shower, etc. That’s clear. But...
View ArticleHelping 1,000 people in one year to build a business
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. I’ve long believed that one of the best ways to build your brand (be it personal or corporate) is to focus on...
View ArticleHow LasikPlus creates a first-rate customer experience
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. I got back from a trip to the West Coast and was frantically looking for my favorite pair of glasses. The red...
View ArticleHow TalentGrow sent a holiday gift worth talking about
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. Let’s be honest. Most holiday gifts are lame. (Like you need another basket of fruit or a card that has a...
View ArticleToothpaste and WOM: Recommended by all dentists
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. If I’ve said it once, I’ve said it a thousand times. In the social era, you don’t necessarily need BIG or...
View ArticleHow to grow community by not growing
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. I’m often asked about building community. One of the great mistakes in trying to build community is making it...
View ArticleHow one word makes you WOM-worthy
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. I just signed up for a Simple bank account. It is a great concept in terms of serving mobile-empowered, tech...
View ArticleHow Rembrandt inspired great word of mouth marketing
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. Our latest edition of word of mouth wizardry comes in the form of this flash mob, storytelling bit of...
View ArticleWhat Mariano Rivera can teach you about social marketing
This guest post is from Jeremy Epstein, VP of Marketing and Social Navigator at Sprinklr. See the original post this is adapted from and more like it on his blog. Baseball fans know Mariano Rivera as...
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